Amazon KDP Promo Experiment Completed
Alright, so I just finished my experiment with Amazon’s KDP Promo option. I am pretty excited about the results. During the 5 days I offered the book for free as part of the promo I received a couple thousand downloads. I managed to reach #311 in the Kindle store, #8 in juvenile fantasy, and #14 in adult fantasy. I also picked up three new book reviews. I hope this will multiply as more time passes and people have time to read the book.
You might be asking what I wondered myself, you’re giving the book away for free, how does this translate to selling books. Today I got an answer for you and myself. Sunday was the last day of the promo and my book returned to full price on Monday.
Prior to the promo sales were slow to say the least. In the first 3 weeks of January I had sold only six copies. A number that makes you think, how will this ever happen for me. Since I ran the promo (yes, one day) I have sold 30 copies of my book at full price. I hope to see the number continue in the same way today. I have read that three days after the promo is the “sweet spot” but I think where I am right now is pretty “sweet”.
I think timing is important as well. My 2nd book comes out at the end of the month and thanks to this promo I will have thousands of folks looking to read the 2nd installment (at least thats what I hope). I will post a follow-up to this in a weeks time roughly to give you all an idea if the success continued.
